ABOUT US

A story measured in square feet.

40 years of expertise, thousands of projects, a team that loves what they do. Here's the Loiselle story.

40 years of expertise32 in-house installersFamily-owned since 1986Salaberry-de-Valleyfield
OUR STORY

40 years of learning, one project at a time.

It all began in 1986 with a small team and a simple conviction. A well-laid floor means a client for life. Three decades later, we've become a regional reference, but that conviction hasn't changed.

Today, Les Couvre-Planchers Paul A. Loiselle & Fils inc. employs around forty people, including 32 in-house installers trained on-site. We serve all of West Montérégie, from residential to commercial, from contractors to designers.

The Loiselle family in the original showroom
40

years
strong

OUR TEAM

One team, many trades.

At Loiselle, your project passes through several pairs of expert hands. Here's who does what.

Floor consultants01 / Floor consultants

Floor consultants

In the showroom, they listen, advise, and surface the right options. No pressure, just expertise and a lot of listening.

Designers 02 / Designers

Designers

For projects that call for a sharper eye on layouts, trends, and integration with the rest of the home.

32 in-house installers 03 / Installers

32 in-house installers

Our quiet strength. Trained on-site, present on your job sites from start to finish, faithful to a quality standard that's not up for negotiation.

Project coordination04 / Coordination

Project coordination

The team that orchestrates everything behind the scenes. Orders, deliveries, installation scheduling, client follow-up.

The Loiselle in-house installation team
OUR BIGGEST ADVANTAGE

A huge in-house team. So your floor goes in fast.

A large team of installers, all trained here and working only on Loiselle projects. Because we don't wait on outside crews, your project starts as soon as possible, and one quality standard runs from the first plank to the last.

  • Fast scheduling, even in busy seasons

    A large dedicated crew means short wait times and installation dates that actually hold.

  • One accountable team, never subcontracted

    The people who plan your floor are the ones who lay it. No hand-offs, no passing the blame.

  • Specialized crews, one quality standard

    Trained in-house for wood, ceramic, and vinyl. Same standard for every job, for 40 years.

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OUR VALUES

What guides us.

Four convictions that have stayed the same for 40 years.

Doing the job right. 01
Value 01

Doing the job right.

A floor is for the next 15 to 20 years. We install as if it were our own home.

Listening before selling.02
Value 02

Listening before selling.

We start by understanding your project, your life, your budget. The right product follows naturally.

Keeping our word. 03
Value 03

Keeping our word.

A deadline given is a deadline kept. A promise made is a promise kept. Simple.

Local roots. 04
Value 04

Local roots.

We live in Valleyfield, we work with contractors and families from here. Our reputation is built with them.

Ready to trust us with your project?

The best way to get to know us is to push open the showroom door. We're waiting for you.